Trichem Scotland - Brand Review

Bathgate, West Lothian

West Lothian-based Trichem Scotland is a leading supplier of cleaning chemicals and janitorial materials and equipment to a wide range of industry.

The Company identified the need to raise its profile in the industry,at a regional and a national level. Whilst wishing to retain the existing logo, Trichem retained Marketing Matters to review and update the brand. The new corporate identity is reflected not only in the website, sales literature, exhibitions, and advertising but in a much more pro-active PR strategy which includes the company's internal processes, customer relationship management and sales approach.

Contraflow - Traffic Management

Cumbernauld

Recognised as one of the leading providers of traffic management services in Scotland, Contraflow delivers client solutions which incorporate the highest levels of safety and quality in the marketplace and service standards that ensure 100% customer satisfaction.

Launched in 1987, Contraflow contracted Marketing Matters to review their corporate identity with a view to updating and strengthening the brand, increasing awareness of the Company to it's key target markets, developing a customer relationship management programme and integrating the sales and marketing processes.

CreatWeb - Award-winning web design company

Bathgate, West Lothian

Marketing Matters were approached by Creatweb - a very successful web design company who were recognised for their achievements as the Best Web Designer 2004 West Lothian E-Business Awards, and Best New Business in West Lothian runner-up 2006 - to develop a strong brand image. A new corporate identy was developed which was translated into the website, advertising and marketing collateral and has been used to raise the profile of the business. Marketing Matters is currently working on a sister brand for Creatweb's new enterprise - Lightroom Photography - a photographic studio based in Bathgate, West Lothian.